At the Celo Foundation, we support various partners across the Celo Ecosystem including cLabs, the team working on the open source platform Celo, whose mission is to build a financial system that creates the conditions for prosperity for all.
Celo aims to remove the barriers for large-scale adoption of cryptocurrencies as means-of-payment. Using a novel address-based encryption algorithm, the Celo protocol makes sending money as easy as sending a text. Additionally, Celo uses stable-value tokens pegged to fiat currencies, like the US Dollar, to minimize volatility. Celo is an open protocol enabling many to participate in the system, even with a budget Android smartphone. The first application launched on the Celo platform, Valora, is a social payments and money transfer app, aimed at developing markets.
We’re looking for an experienced Product Marketer to join the Celo Foundation as the marketing team’s first PMM. This person will collaborate on and lead key strategic initiatives including NFTs, Gaming, and Defi to drive awareness and growth of the Celo ecosystem across both developers and users. As a PMM, you will work closely with a diverse set of mission-aligned organizations, builders, and founders and develop a deep understanding of our customers’ needs. The person in this role will lead go-to-market planning and execution to launch and sustain multiple initiatives globally. This person will collect and showcase stories from both builders, as well as the broader Celo community to enrich the narrative for the Celo ecosystem. The ideal candidate is a self-starter with a strong vision and willingness to jump head-first into a rapidly changing industry that turns on its heels overnight.
Develop and execute the marketing strategy for the Celo platform globally across a wide variety of strategic initiatives including, but not limited to NFTs, Gaming, and DeFi
Tell beautiful stories that balance both the promise and realization of Celo’s mission through the lens of founders, technologists, and organizations
Work closely with the Ecosystem Growth team to execute strategic initiatives to enable Alliance success on the platform
Work closely with the Marketing team to produce compelling content to empower a wide variety of audiences including developers,
Define and measure success metrics and optimize efforts to meet growth KPIs
5+ years of experience and ideally 2 years in crypto/blockchain specifically
Ability to work in a fast-paced environment and collaborate with multiple stakeholders within a rapidly evolving industry
Communicated power stories to many stakeholders with varying degrees of technical understanding
Proven ability to develop and tailor strategies and content to address varying channels and audiences
Comfort working with data to drive insights and influence decision makers
Demonstrated excellent communications skills and high emotional intelligence